Freebie Optional

Where to find your people:

Grow Your Online Business Fan Club

without having to niche down, declare yourself an expert or even be clear on your 'message'!

Here's what you'll learn:

• The one thing you need to be clear on before you can grow your audience of super fans (and how to actually get clear!)
• Why your 'ideal client avatar' matters so much less than you think, and how to actually decide who you want to work with.
• The three main paths to grow your fan club and which one to focus on for quick(er) results.
• How to authentically position yourself as someone with things to say on a range of topics without faking you're an 'expert'.
• My special mindset shift so you never have to 'sell' and even better, you'll actively want to get out there in front of more people!
• How to infuse your unique-ness into your business so you have a memorable and stand-out brand.

What's Included?

• 1 hour, 30 mins training in bite-sized lessons with closed captions and detailed notes
• The option to download the lessons to your fave podcast app and listen on the go.
• Worksheet with all the questions in the training to keep all of your answers in one place.

Make money straight away:

Ready to make your thank you page sell for you? 

The Tripwire Toolkit gives you everything you need to set up a simple, strategic offer that turns new subscribers into buyers — before your welcome email even lands.

Includes short action-oriented video lessons, a checklist swipe files, naming cheat sheet, Canva mockups, tech tutorials, and more.

Plus a new Clicks Don't Lie® Expansion Pack aka tripwire-specific insights from 550,000+ real clicks.

Make email marketing work for you: 

5 Email Marketing Rules To Break

Here's what you'll learn:

• Why playing by the "rules" is killing your results, slowing you down, and making email marketing WAY harder than it needs to be
• How to stop forcing consistency and start emailing in a way that actually works for you
• The much simpler way to segment your list, so you can ditch the complicated tagging and get even better results
• When to provide value and when to sell (spoiler: I’m not going to tell you you need to send 5+ freebies before you can sell something)
• How to make email feel exciting again, so you can get more opens, clicks, and sales from emails you actually enjoy writing